We are looking for a Category Manager for a family-owned, global company with iconic brands that get kids and adults enthusiastic!
About the role:
As Customer & Category Development Manager, you will be responsible for the development of a cluster of customers in close collaboration with the KAM & for the national development of a category (portfolio & activity management) for the BeLux market.
Main Responsibilities:
At category level:
- Define national activities grid according to specific business-need (promo, event, etc.) and aligned with brand plans
- Track category performance & analyze promo/activity efficiency
- Provide the guidelines for the in-store implementation (plano, field argu., etc)
- Provide support for sales argumentation for customer meeting
- Management of the A&P budget
At customer level:
- Identification of business opportunities for growth
- Performance analysis, monitoring & tracking (sell-in/out ) with the aim to understand key performance drivers, risks / challenges and opportunities
- Monitor the development of the customer plan. Pilot the tracking, overview of actionables and enable all information & tools needed are ready to implement the plan
- Compliance tracking of customer activities (follow up of activities, monitoring & analysis of the effectiveness, etc.)
- Offer management in line with the agreed customer plan.
Who we are looking for:
- Master in Sales/Marketing or other Business Field
- Minimum 7 years of experience in a sales or trade marketing role
- Knowledge of FMCG dynamics & understanding of the BeLux food retail environment
- Category management expertise (promo, assortment analysis, planogram, etc.)
- P&L management
- Analytical skills from category & customer performances to financial dimension
- Familiar with data management (Nielsen, GFK, etc.)
- Skilled communicator, at ease with social interactions
- Fluent in French & English, Dutch is a plus